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For the Record

aaron-fishbein-002Sweetgreen signed a lease for 2,400 square feet at 100 Kenmare St. The organic fast-food chain will open its fourth New York City location. The tenant was represented by SCG Retail’s Taryn Brandes, David Firestein and Jacqueline Klinger. The landlord, Coral Realty, was represented by Aaron Fishbein and Darrell Rubens of Winick Realty. The asking rent was not disclosed.

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CRAIN’S_011415_For the Record

Winick Realty Group is one of New York’s prominent real estate firms specializing in retail leasing and advisory services.  Over the years, Winick Realty has served a broad range of domestic and global clients, with a strong emphasis on long-term representation and expansion and growth strategies.  Winick Realty Group is highly recognized as a forerunner in the retail real estate market.

Real Estate Weekly

Sweetgreen opens new Soho store

Sweetgreen-OpeningxSCG Retail  announced the signing of a 2,400 s/f lease for Sweetgreen, at 100 Kenmare Street in Nolita/Soho.

Today’s opening marks the organic, fast-food chain’s fourth NYC location, each handled by SCG Retail, which represents Sweetgreen exclusively in the New York Metro region.

According to David Firestein, one of three SCG Retail brokers that work with Sweetgreen, “Soho/Nolita is perfect for Sweetgreen’s farm-to-table approach to convenient food. Kenmare is a great location because it’s strategically positioned to tap into the tourist flow, the daytime office crowd, and the residents who are hungry night or day.”

Sweetgreen reinvented the fast-food category with a ‘locally sourced and organic ingredient’ approach in 2007, when its founders, three recent graduates opened its first location in Georgetown. The three incorporate a commitment to community and sustainability into everything they do, from the food, to packaging, even store design. With  22 north east locations, Sweetgreen is poised to revolutionize the category coast-to-coast.

Sweetgreen also takes a unique approach to its NYC location strategy, formulated with the help of SCG Retail. They avoid the highest rents in appropriate areas to maintain the highest quality, locally-sourced ingredients and still offer healthy meals at a reasonable price.

“It’s that combination that makes Sweetgreen an instant success wherever they open,” said Taryn Brandes, another of SCG Retail brokers on the Sweetgreen team. “The food is authentic and so is their commitment to building real relationships in the communities where they operate.”

Sweetgreen provides educational programs to local schools about eating right, health and wellness. Several programs have already run in New York City. The Sweetlife Music and Food Festival held last month in DC is considered a must-attend annual show and is garnering national attention, not to mention featuring great musical artists like Foster the People and Lana Del Ray.

SCG Retail began assisting Sweetgreen in 2012. The first two Manhattan locations opened last year in Nomad and Tribeca. Williamsburg is slated to open late this year. The Kenmare Street location opened this morning.

“We’re all about working with companies that get our values,” said Nicolas Jamet, one of Sweetgreen’s founders. “The people at SCG Retail understand us, food and the city. They were very helpful in demystifying the New York City landscape. We’re very excited about doing much more here.”

One of the reasons SCG Retail was so bullish on Kenmare Street is the food renaissance taking place in the neighborhood. “You’ve got Parm, Rubirosa and Taim doing well on Mulberry Street,” said Brandes, “and there’s la Esquina, Ed’s lobster Bar and Osteria Morini on Lafayette. Sweetgreen adds to the area’s ‘cool food factor,’ and taps into the neighborhood’s demand for healthy, quick options.”

Jacquleine Klinger of SCG Retail also represented Sweetgreen on Kenmare. She was one of last year’s REBNY Deal of the Year winners. Klinger loves working with innovative concepts. “I was so excited the first time I walked into the original Sweetgreen location in Georgetown,” said Klinger. “I just knew they had tremendous potential nationally.”

100 Kenmare Street is owned by Coral Realty and they were represented by Darrell Rubens and Aaron Fishbein of Winick Realty.

SCG Retail is actively seeking more metro area locations for Sweetgreen. “We have a unique combination of attributes that a site must meet for it to be in their portfolio,” added Firestein.

“That’s why we’ve got a team of brokers working on this. The Sweetgreen approach has really resonated here at SCG. People want to feel as if they are part of community and everyone in the office is helping us find them the right places in the city because this is a win/win for all.”

For more, download the full article in PDF

rew_121114_Sweetgreen opens new Soho store

Winick Realty Group is one of New York’s prominent real estate firms specializing in retail leasing and advisory services.  Over the years, Winick Realty has served a broad range of domestic and global clients, with a strong emphasis on long-term representation and expansion and growth strategies.  Winick Realty Group is highly recognized as a forerunner in the retail real estate market.

 

New York Real Estate Journal

Winick Realty Group leases two retail storefronts at 22 Spring Street; Rubens and Block rep ownership Mahfar

matthew-ball-print-ver-profile-001Winick Realty Group leased two retail storefronts at 22 Spring St., between Mott and Elizabeth Sts. in Nolita. The 700 s/f spaces were previously ground-floor apartments and had never housed retail before.

“Landlord Samy Mahfar made a substantial investment to refurbish what had previously been an eyesore on the block,” said Winick executive vice president Darrell Rubens, who represented Mahfar along with Lee Block. “He refaced the building and created retail space at the base in order to make the block and the building a better fit for the neighborhood.”

Rubens and Block worked with Mahfar at every step of the leasing process. While they had numerous offers on the table, ownership ultimately decided to lease the two retail spaces to Paint Box, an art gallery and custom framing store with five other Manhattan locations, and The Clay Pot, a boutique jewelry store with one location in Park Slope, Brooklyn.

“Samy felt that these uses were the best fits for the neighborhood,” said Rubens. “They are upscale, clean and lively new additions to the block.”

Winick Realty Group’s Matthew Ball represented Paint Box, which is opening in October, and also assisted Rubens and Block in representing Mahfar in The Clay Pot lease. The Clay Pot, which will be open in time for the holiday season, was represented by Andrew Mendel and Lindsay Charles of Ripco.

For more, download the full article in PDF

NYRE Journal_112514_Winick Realty Group leases two retail storefronts at 22 Spring Street; Rubens and Block rep ownership Mahfar

Winick Realty Group is one of New York’s prominent real estate firms specializing in retail leasing and advisory services.  Over the years, Winick Realty has served a broad range of domestic and global clients, with a strong emphasis on long-term representation and expansion and growth strategies.  Winick Realty Group is highly recognized as a forerunner in the retail real estate market. 

New York Real Estate Journal

Fishbein and Rubens of Winick Realty Group lease three stores in Nolita at 400 Broome Street

aaron-fishbein-002Winick Realty Group has completed three new retail leases at 400 Broome St., fronting Kenmare, Cleveland and Broome St. in the Nolita neighborhood. Aaron Fishbein and Darrell Rubens, executive vice president, of Winick represented landlord Coral Broome St. LLC as they repositioned and upgraded these ground-floor retail opportunities.

“Ownership white-boxed the spaces, upgraded the utilities and installed new floor-to-ceiling glass storefronts. These improvements allowed us to attract top-notch tenants,” said Fishbein.

Fillmore and 5th Designer Consignment, part of parent company Crossroads Trading Inc., a California-based clothing store with locations in Palo Alto and San Francisco, leased its first New York store in the building under the address 398 Broome St.. The 1,680 s/f ground-floor space includes a basement and is expected to open in the third quarter of 2014. Jordan Cohn of SCG Retail represented the retail tenant.

On the Kenmare St. side of the building, Sweetgreen leased its third Manhattan location at 100 Kenmare St.. Also expected to open in the third quarter of 2014, Sweetgreen will occupy 2,400 s/f on the ground floor and 1,600 s/f of basement space that was recently built by ownership. Taryn Brandes of SCG Retail represented Sweetgreen.

At 7 Cleveland Place, Paul Fox Salon signed a lease for approximately 950 square feet on the ground floor. The salon, which has already opened, was represented by Joseph Robinson from Bond NY.

“Nolita has long been considered an up-and-coming neighborhood,” said Fishbein. “And the arrival of such high-class, well-established brands confirms that the area has truly arrived.”

For more, download the full article in PDF

NYRE Journal_102814_Fishbein and Rubens of Winick Realty Group lease three stores in Nolita at 400 Broome Street

Winick Realty Group is one of New York’s prominent real estate firms specializing in retail leasing and advisory services.  Over the years, Winick Realty has served a broad range of domestic and global clients, with a strong emphasis on long-term representation and expansion and growth strategies.  Winick Realty Group is highly recognized as a forerunner in the retail real estate market. 

 

northeast real estate business logo

Winick Realty Group Brokers Two Retail Leases at 22 Spring St. in Nolita

matthew-ball-print-ver-profile-001Winick Realty Group has brokered the leases of two retail storefronts at 22 Spring St., which is located between Mott and Elizabeth streets in the Nolita neighborhood of New York City. The two 700-square-foot spaces were previously ground-floor apartments and recently underwent renovations to become retail space. Paint Box, an art gallery and custom framing store, and The Clay Pot, a boutique jewelry store, have leased the storefronts.

Matthew Ball of Winick Realty Group represented Paint Box, which is opening in October. Andrew Mendel and Lindsay Charles of Ripco represented The Clay Pot, which plans to open in time for the holiday season. Darrell Rubens, Lee Block and Matthew Ball of Winick Realty Group represented the landlord, Samy Mahfar, in the transactions.

For more, download the full article in PDF

Northeast Real Estate Business_October 2014_Winick Realty Group Brokers Two Retail Leases at 22 Spring St. in Nolita

Winick Realty Group is one of New York’s prominent real estate firms specializing in retail leasing and advisory services.  Over the years, Winick Realty has served a broad range of domestic and global clients, with a strong emphasis on long-term representation and expansion and growth strategies.  Winick Realty Group is highly recognized as a forerunner in the retail real estate market. 

Real Estate Weekly

Retail brokers create silk purse from sow’s ear

Darrell-rubensWinick Realty Group helped a Nolita property owner turn an eyesore into a haven for the artsy set.

Executive vice president Darrell Rubens and colleague Lee Block counselled landlord Samy Mahfar to turn the ground floor apartments are 22 Spring Street into shops.

“Landlord Samy Mahfar made a substantial investment to refurbish what had previously been an eyesore on the block,” said Rubens.

“He re-faced the building and created retail space at the base in order to make the block and the building a better fit for the neighborhood.”

Rubens and Block worked with Mahfar at every step of the leasing process, consulting with him as he designed the retail storefronts, installed new floors and restored the exposed brick walls in the spaces.

While they had several offers on the table, ownership ultimately decided to lease the two 700 s/f retail spaces to Paint Box, an art gallery and custom framing store with five other Manhattan locations, and The Clay Pot, a boutique jewelry store with one location in Park Slope, Brooklyn.

“Samy felt that these uses were the best fits for the neighborhood,” said Rubens. “They are upscale, clean and lively new additions to the block.”

Winick Realty Group’s Matthew Ball represented Paint Box, which is opening in October, and also assisted Rubens and Block in representing Mahfar in The Clay Pot lease.

The Clay Pot, which will be open in time for the holiday season, was represented by Andrew Mendel and Lindsay Charles of Ripco.

Asking rent for each space was $14,000 per month, according to Winick.

Average asking rents in neighboring SoHo have soared to $890 per square foot, according to the last REBNY retail report.

For more, download the full article in PDF

rew_102214_Retail brokers create silk purse from sow’s ear

Winick Realty Group is one of New York’s prominent real estate firms specializing in retail leasing and advisory services.  Over the years, Winick Realty has served a broad range of domestic and global clients, with a strong emphasis on long-term representation and expansion and growth strategies.  Winick Realty Group is highly recognized as a forerunner in the retail real estate market.