Lee NYC Perks Up 78 West 3rd Street with Irving Farm Coffee Roasters
Managing Principal Peter Braus and Managing Director JP Sutro of Lee & Associates NYC LLC (Lee NYC) have arranged a 15-year lease for Irving Farm Coffee Roasters (Irving Farm) at 78 West 3rd Street at Thompson Street, one of the most coveted corners in Greenwich Village. The 3,500-square-foot two-story space faces Washington Square Park and is located in the heart of New York University’s main campus.
“We received a lot of interest from restauratauers but ownership was especially excited to partbner with such a successful local business like Irving Farm, said Braus, who represeted the owner CEJ Properties with Sutro.
Irving Farm is known in the industry as a pioneer of the specialty single-origin coffee houses that have recently risen in popularity. In addition to its coffee shops throughout the city, it has an upstate roastery and café. The Greenwich Village outpost will be its ninth New York location. “Irving Farm was attracted to the outstanding location, as well as the space’s unique character that was restored during the building’s gut renovation,” adds Sutro. “It will be an amenity for both the Greenwich Village community and New York University student body.”
Matthew Schuss, associate director at Winick Realty Group, represented the tenant, making this his third successful lease transaction on behalf of the brand. “A large-format café will be a great addition to the neighborhood,” said Schuss. “Irving Farm is excited to bring their high-quality coffee and food to the area and look forward to serving not only the large NYU student population but also the scores of residents that call Greenwich Village home.”
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Winick Realty Group is one of New York’s prominent real estate firms specializing in retail leasing and advisory services. Over the years, Winick Realty has served a broad range of domestic and global clients, with a strong emphasis on long-term representation and expansion and growth strategies. Winick Realty Group is highly recognized as a forerunner in the retail real estate market.